AXEL RODRIGUEZ

Visual Communication Designer

Born in Spain. He began devouring blank sketchbooks and white walls in order to experiment with bounding surfaces. Irregular fonts, mystical symbolic and stylized figures, visual signs and geometric logos were studied long and well. He feels things more intensely than the typical population as higly aesthetic qualities  inform his work when representing the process, intentions and execution of a creative idea. He values the science of sensual perception as his aesthetical judgement does not demands everybody’s agreement, it only invites to such an agreement. In London (UK) he discovered groundbreaking techniques, explored the creative potentials of graphic design and came to Athens to build the visual identity of  distinguished corporate clients. His aristic value, his overwealming originality and his client-oriented ability to discuss and develop a number of potential ideas for a single message help him develop strategic ideas in order to execute top notch designs.